We believe that success in business is directly correlated to the caliber of the people on the team. With this in mind, we created a group we called Mistral Executive Fellows.

Luc Levesque

VP Growth, Shopify


Luc Levesque was the founder and CEO of TravelPod and is currently Senior Director of Product Management at Facebook and a recognized global leader in Search Engine Optimization (SEO).

Prior to Facebook, Luc lead a worldwide team as Vice President of SEO at TripAdvisor. Luc got his start in web entrepreneurship at the age of 21 when he founded the world’s first travel platform; in 1996. Ten years later, Expedia/TripAdvisor acquired TravelPod and hired Luc to continue to grow, build and lead new web businesses. Luc lead the creation of two award-winning products: TripWow (WebAward for Outstanding Achievement) and Traveler IQ Challenge (Excellence in Social Media).

Luc continues to advise companies like Twitter; Pinterest; Quora and other startups and executives alike. Luc was featured in The New York Times for his management style and tools such as The Boss Blueprint, a downloadable tool to help new employees be rockstars. Luc speaks around the world about leadership and entrepreneurship, growth hacking and SEO.